wlwl-1WLWL magazine issue 12 launched last week, and TODAY it’s available for purchase. Once again we are totally blown away by our contributors. You’ll have to check out the full issue to see all of the inspiration & beauty! We were lucky to have Hannah Jones from America’s Next Top Model Cycle 16 (she was top 3!) on the cover – we loved her on ANTM and love her being a WLWL cover model! Plus, we featured two of our favorite bloggers: Laura from Ascot Friday & Target Does It Again + Beth from B.Jones Style!


& here are a few of my favorite images from the editorials:

- Joie Et Tristesse / by Leah Van Loon

- An Isolated Object / by Lisa Sorgini

- Fire Girl / by Jennifer Dickinsonwlwl-3 wlwl-4 wlwl-5


Issue 10 of La Petite Magazine hit the web this morning, and I couldn’t be more excited! I’ve LOVED working closely with Editor-in-Chief Rachelle of Kenziepoo on the design of the past three issues, as each issue is FILLED with edgy, unique and beautiful imagery for parents and children. Here are a few of my favorite opening spreads…LPM-4 LPM-3



In every issue, I add something else to my wishlist. Since I’m expecting Pip in 8 short weeks, I’m looking with him in mind now, and I absolutely LOVE this Bear Blanket/Rug (shown on Page 191, Petite Style, in the magazine). I’ve added it to my list of wants for Pip’s room, and I’m hoping I can swing it…bearrug Please check out the rest of the magazine, so much talent and beauty showcased on every page: La Petite Magazine / Issue 10


A recent design project I worked on was for the fashion brand Lauren Bagliore, originally from New York City, Lauren shares her time between Canada and New York. I was really excited to work on her rebranding, and what we created really spoke to every aspect of her label. Her brand is edgy, monochromatic, asian-influenced, and it stands for a purpose (she is passionate about fighting to end human-trafficking). We wanted a mark that made a statement, had distinct style and was relatively timeless. After a lot of research on her brand and where she wanted to position herself in the industry, I concepted and then presented a few options, and Lauren was automatically drawn to this mark – for many reasons it was just THE ONE to her & her team. I love when clients see themselves in the design – when all of your research, brainstorming, ideation and concepting creates the perfect representation. That’s the sweet spot.

A special extra to the project was attending Toronto Fashion Week, to see the Lauren Bagliore S/S 2013 collection walk the runway, and to see her new brand projected behind the models. What an amazing feeling to see your designs out in the real world – and not just on the computer screen!

PHOTOS / Jason Hargrove, see more of Lauren’s collection here.

I was recently interviewed by MagCloud for their Publisher Q&A series. We’ve been working with MagCloud for the past 11 issues of WLWL magazine, and they’ve really played a huge part in the magazine. Even in a world moving more and more digital, I would never give up the option of a printed copy. There is nothing quite like holding a magazine in your hands & flipping the pages. Check out the interview here.

PLUS, #WLWL11 is now available for purchase!

I’m really lucky to work with such amazing clients. Clients that have huge vision, drive and passion for what they do. One of my most favorite projects that I work on is: La Petite Mag. Created by Rachelle from Kenziepoo, it’s a parent’s/children wonderland, in magazine form. I started working with Rachelle on issue 8, when I was sans-baby but was still completely inspired by the magazine and often wished that some of the pieces came in grown-up sizes! And now with baby on the way, I’m completely over-the-moon that I get to work on such a creative and beautiful project. Plus, I just want to suit my little Pip in all of the clothing from Mini Rodini & Bobo Choses! This momma’s gonna go broke.

I hope you enjoy the lastest issue of the magazine: La Petite 9

& to be inspired daily, you must check out: Kenziepoo